Where We Stand
Section: Pharmaceuticals
Policy: Direct-to-Consumer Advertising

Direct-to-Consumer Advertising

The OMA supports the Oregon Health Policy and Research‘s program in association with the “Attorney Generals’ Consumer & Prescriber Education Grant” that educates physicians and patients to counter the influence of direct-to-consumer marketing strategies.

Adopted at the interim House of Delegates, 1999.
Revised at the annual House of Delegates, 2011.

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